Business Development Strategy Research Articles

Conceptual platform and applied aspects of interaction between government and business agencies in the Republic of Kazakhstan

The focus of the article is the evaluation of the interaction between regional state bodies and business structures in Kazakhstan, specifically in terms of the development of public-private partnerships. The purpose of the research is to enhance the understanding of the theoretical and practical aspects of the mechanism of interaction between the state and business structures. Through an examination of the various structural components of the partnership development strategy, the study aims to identify the elements of the mechanism for the implementation of the state and business development strategy. Additionally, the research seeks to establish the correlation between the outcomes of the joint entrepreneurship mechanism and the criteria used to evaluate the performance of regional state bodies. To assess the effectiveness of the interaction between business and government at the regional level in Kazakhstan, a survey-based evaluation was conducted to measure the satisfaction levels of public utilities, entrepreneurs, and businesses with the activities of local authorities. The survey also evaluated the degree of corruption among local authorities. A matrix of interaction between business and government was created, and various models and algorithms for the interaction between government representatives and business structures were studied. The research findings highlight the importance of enhancing the collaboration between the state and the business sector, promoting the implementation of public-private partnerships, and establishing social partnerships to cultivate mutually beneficial relationships.

The Impact of Entrepreneurial Orientation on Performance through Competence in Rattan Handicraft SMEs

This study aimed to analyze the relationship between entrepreneurial orientation to performance with competence as mediation. This quantitative study was conducted at Rattan Handicraft MSMEs in Gresik Regency, East Java, Indonesia. The sampling technique used census/full sampling with a sample of 82 MSME employees. The data analysis method uses Path analysis through several stages, including linearity assumption, measurement model test (outer model), structural model test (inner model), and hypothesis testing. The results of this study indicate an influence between entrepreneurial orientation and competence, the influence between entrepreneurial orientation on performance, and the influence between competence on performance, and competence can mediate the relationship between entrepreneurial orientation and performance. The practical contribution of this research is that it can Business development strategies as well as manpower development in MSMEs. The implications of this research can bring a deeper understanding of the dynamics involved in achieving performance excellence in the context of business and development strategies that can increase the success of MSMEs in achieving goals.

Implementation of the Halal Assurance System and MSME Business Development Strategy: the Case of a Coffee Shop

This study aims to help a micro-small-medium enterprise (MSME), in this case Dakara Coffee, meet the requirements of HAS 23000. The identification carried out in this study was in the form of primary and secondary identification to apply the HAS Manual. The HAS Manual is designed based on the actual conditions of Dakara Coffee and contains 11 HAS criteria. The results showed that several identified food and beverage ingredients did not meet the HAS 23000 criteria and did not have supporting documents. Several improvements are then recommended such as replacing materials that do not comply with HAS 23000 and completing documents for food and beverage ingredients. Employing AHP method, the main priority for Dakara Coffee business development is location, followed by various other aspects such as halal management, branding strategy, product innovation, and organisational management.

ВЛИЯНИЕ КУЛЬТУРНЫХ ФАКТОРОВ НА СИСТЕМУ ХОЗЯЙСТВОВАНИЯ

The article examines the influence of cultural factors on the economic system in the modern world. The study draws attention to how the cultural characteristics of different peoples shape their approaches to economic activity, having a significant impact on such aspects as the organizational structure of enterprises, production methods, attitudes to labor and resources, as well as management practices. The authors analyze the differences in cultural approaches to business and economic activity in different countries, paying attention to the influence of historical, religious, ethnic and social factors on the formation of these approaches. Special attention is paid to cross-cultural differences in business management and decision-making, as well as to the influence of cultural stereotypes on the development of technology and innovation. The article emphasizes the importance of understanding cultural factors when developing business management and development strategies in a global context, as well as the need to adapt strategies to local cultural characteristics in order to achieve success in global markets.

The Business Development Strategy of Jamu at PT. Firdaus Kurnia Indah (FKI) in Bangkalan Regency

Jamu is a traditional medicine that Indonesians have consumed for generations. Several herbal medicine industries in the Bangkalan district have difficulty surviving and developing their businesses. This study aims to determine the strategy for developing the herbal medicine business at PT. FKI, Bangkalan. This research is part of the MBKM-KWU UTM Agricultural Agribusiness Study Program in 2022, which is carried out in the form of a one-month internship as preliminary research. Data was collected from March to June 2023 using questionnaires and deep interviews with respondents. The 4C diamond, SWOT, and QSPM analysis are used to determine strategies that can be implemented for PT. FKI. Internally, the main strength is using natural ingredients, and a shortage of product stock is the main weakness. Assessment of external factors reveals that technological progress, especially social media, is the main opportunity, while the main threat faced is the existence of similar competitors. PT. FKI is in an aggressive strategic position to increase competitiveness by exploiting the company's opportunities and strengths.

ANALYSIS OF CATFISH FARMING BUSINESS DEVELOPMENT STRATEGY IN FISH FARM AGRIBUSINESS KARANG SARI VILLAGE SOUTH LAMPUNG

Indonesia is one of the countries that has abundant resources both from capture fisheries production and aquaculture fisheries. Catfish farming has profitable potential because the demand from the community is very high, while judging from the cultivation technique is relatively simple and quite easy. This research was conducted by analyzing how the catfish farming business development strategy in the Fish Farm Fisheries Agribusiness business of Karang Sari Village, South Lampung. The purpose of this study is to find out the catfish business development strategy in the Fish Farm Fisheries Agribusiness, this analysis method uses a qualitative analysis method using SWOT analysis in SWOT analysis divided into two groups, namely internal factors (IFAS) consisting of strengths and weaknesses and external factors (EFAS) consisting of opportunities and Threat. Based on the Internal Factor Analysis Summary (IFAS), the completeness score of all internal components (Quality and deficiency) is 3.13, while for the External Factor Analysis Summary (EFAS), it is known that from each external factor (Openings and Hazards) is 3.14. The results of the study of the SWOT analysis diagram produced are that the growth strategy is in quadrant 1, then the strategy applied is a growth strategy (Growth).

Devolepment Strategy Analysis of Leading Business for Fisheries Sector in Situbondo Regency

The leading business of fisheries sector in the Situbondo District is faced with problems even though it also benefits from government support. Based on these problems and advantages, this research aims to develop leading businesses of fisheries sector in the Situbondo District through the formulation of appropriate business development strategies. The analysis method used to formulate this strategy is SWOT and QSPM analysis. The results of the SWOT analysis recommend that leading businesses of fisheries sector implement survival strategies. The priority strategies based on the QSPM matrix are 1) developing the capacity of fisheries business actors, 2) increasing supply chain performance to increase the competitiveness of fisheries businesses, 3) supporting Government policies in creating a fair fisheries business climate, 4) making production plans based on demand/market, 5) optimizing upstream production activities (catching and cultivation) through environmentally friendly production control and adequate infrastructure support, 6) controlling the quality of fish catches through providing supporting facilities and infrastructure, and 7) increasing production results by optimizing assistance provided by the Government.

Nam Nghi Resort in Phu Quoc

Learning outcomes This case study provides in-depth, practical knowledge to develop business strategies for the management program. After reading this case study, the students will be able to learn about the challenges and problems that service firms face during a crisis, the drastic changes in the market environment due to a crisis and the analysis tools that can be used when analyzing the shifted market environment. By analyzing this case study, students will be trained for the decision-making that arises in the process of crisis management in the hotel industry. Case overview/synopsis Nam Nghi Resort, situated on the picturesque Phu Quoc Island in Vietnam, experienced the tumultuous period of the COVID-19 pandemic. Before the pandemic, Nam Nghi was a thriving five-star resort, deeply rooted in Vietnamese culture and renowned for its luxurious amenities and breathtaking location. However, the onset of COVID-19 brought unprecedented challenges to the hospitality industry, leading to a sharp decline in tourism and revenue. Despite the adversity, Nam Nghi implemented risk management practices successfully and displayed resilience and adaptability. Through rigorous cost minimization, strategic facility upgrades and targeted marketing efforts, Nam Nghi managed to navigate the crisis and gradually rebuild its business as travel restrictions eased. As the industry began to show signs of recovery, the general manager faced new challenges in restoring the resort’s prepandemic vitality. The challenge remained of understanding changing consumer values and market dynamics. Complexity academic level This case study can be used as class material for Master of Business Administration (MBA) students. In particular, MBA students in the hospitality industry such as hotels, resorts, travel agencies and restaurants are the target audience. Supplementary materials Teaching notes are available for educators only. Subject code CSS 12: Tourism and hospitality.

УПРАВЛЕНЧЕСКИЙ УЧЕТ ЗАТРАТ В ПРОМЫШЛЕННОМ ПРОИЗВОДСТВЕ

This article discusses the main approaches to management accounting of costs for the production of cable-harness products, taking into account technological features. The purpose of management accounting for the costs of the production process is to study information on both the expenditure side and the income side, taking into account the resulting finished product. The process of producing cable products in modern industry is a complex and multi-stage procedure; accordingly, the management accounting system must take into account all technical, technological and economic factors. In the management accounting system, production stages require special attention to every detail of the process, including compliance with all accounting and technological requirements and standards. The article examines the stages of manufacturing cable-harness products, based on production technology, presents the features of management cost accounting in relation to each stage, proposes fundamental approaches to forming a business development strategy for an economic entity in the management accounting system, develops classification characteristics and approaches to carrying out research in management accounting, examples from practice in the relevant production are given.

Business Development Strategy of “Healthfull” Brand Products Using SWOT-AHP Analyses

Business Development Strategy of “Healthfull” Brand Products Using SWOT-AHP Analyses

The impact of digital transformation on business development strategies: Trends, challenges, and opportunities analyzed

Digital transformation has become a crucial driver of business development, reshaping industries and redefining how companies operate. This review analyzes the trends, challenges, and opportunities arising from this transformative process. Companies are increasingly adopting digital technologies such as cloud computing, AI, IoT, and big data analytics to streamline operations, improve customer experiences, and drive innovation. Digital transformation has led to a focus on understanding and meeting customer needs through personalized experiences and targeted marketing strategies. COVID-19 pandemic accelerated the adoption of remote work and digital collaboration tools, leading to new ways of working and collaborating across teams and organizations. Many organizations struggle with outdated legacy systems and infrastructure, making it challenging to integrate new digital technologies. As companies collect and analyze more data, ensuring data privacy and security has become a major concern. There is a growing demand for professionals with digital skills, but many organizations face challenges in finding and retaining talent. Digital transformation enables companies to collect and analyze vast amounts of data, providing valuable insights into customer behavior and preferences. Automation and digital technologies can streamline processes, reduce costs, and improve efficiency. Digital transformation opens up new opportunities for innovation and the development of new business models, enabling companies to stay competitive in a rapidly changing market. Digital transformation is reshaping business development strategies, driving innovation, and creating new opportunities for growth. However, it also presents challenges, such as legacy systems, data security, and skills gaps, that organizations must address to fully realize the benefits of digital transformation.

Planning A Fruit Shop Business Development Strategy "Nu Mesari Buah" Using SWOT Analysis and QSPM (Quantitative Strategic Planning Matrix) Method

This study employs SWOT analysis and QSPM method to develop a business strategy for "Nu Mesari Buah" fruit shop, focusing on internal and external factors affecting its competitiveness. Through qualitative analysis, including interviews, strengths like strategic location and fresh stock, weaknesses such as price fluctuations, opportunities such as increased demand, and threats like competition were identified. Quantitative evaluations using IFE and EFE matrices revealed stronger internal advantages and opportunities, indicating a favorable position for strategic planning. The IE matrix placed the shop in the Hold quadrant, suggesting market and product development strategies. QSPM prioritized strategies, with increasing goods availability before holidays ranked highest. This aims to meet rising demand by collaborating with local suppliers. Overall, the research offers insights for strategic planning in "Nu Mesari Buah" and similar businesses, albeit requiring gradual monitoring and evaluation for practical implementation, considering environmental and market dynamics.

Analysis of Business Strategy, Market Orientation and Innovation Capability On Competitive Advantage Through PT Abc's Firm Performance

Companies today are increasingly recognizing the importance of adopting business and innovation strategies to stay competitive in an ever-changing marketplace. This study aims to examine the relationship between business strategy, market orientation, innovation capabilities, company performance, and competitive advantage in the context of PT ABC, a construction and public procurement company established in 2018. The research method used is quantitative, with preliminary stages, observation, filling out questionnaires, data collection, data processing, and validity tests. Data is obtained through surveys and analyzed to examine the effect of these variables on the company's competitive advantage. The results showed that business strategy has a positive effect on the company's innovation capabilities and performance. Market orientation also has a positive effect on company performance. However, market orientation does not have a significant effect on innovation capabilities, and innovation capabilities have no effect on competitive advantage. These findings provide important insights for PT ABC and other companies in developing business strategies, strengthening market orientation, and enhancing innovation capabilities to achieve competitive advantage in competitive markets.

Strategy for Business Development of Yogya Kremes Chicken Restaurant in Tulang Bawang District

The smallest number of MSMEs in the Tulang Bawang area is 23 and have not experienced any development compared to other districts/cities in Lampung Province. The aim of the research is to analyze business development strategies using SWOT analysis. The research method used in this research is using a qualitative approach with SWOT analysis. The questionnaire will be distributed online with a total of 44 respondents. The results of the research show that the Yogya Tulang Bawang Kremes Chicken Restaurant is in quadrant 1 (Growth) between Strength and Opportunity.

Business Model for Small-Scale Artisan Tea Family Business

Business Model for Small-Scale Artisan Tea Family Business

Peran Kepemimpinan Dalam Meningkatkan Kualitas Manajemen Bisnis Sekolah Di SMAN 2 Mandailing Natal

The Service Learning approach has been adopted as a method to improve the quality of school business management at SMAN 2 Mandailing Natal. Through Service Learning, steps to identify community needs, project planning, implementation, evaluation and reflective learning have been carried out. With effective collaboration between school stakeholders and the local community, Service Learning projects succeed in providing real benefits to the surrounding community and strengthen students' skills and understanding of business management. As a result, SMAN 2 Mandailing Natal has been able to integrate business management principles into its school operations, including resource management, marketing and business strategy development. Thus, the Service Learning approach has brought positive changes in improving the quality of school business management, while producing a significant impact on local communities and student learning. This means that this article emphasizes that the role of leadership in encouraging Service Learning has been the key to success in developing quality and sustainable school business management.

Confirmatory Factor Analysis Applied to The Business Model of The Artisan Sector, Case of Tenango de Doria, Hidalgo, Mexico

Purpose: The purpose of this study is to examine the applicability and effectiveness of the Canvas Model in the artisan sector, specifically focusing on microenterprises in Tenango de Doria, Hidalgo, Mexico. The goal is to understand how the various components of the Canvas Model influence the success of local handicrafts, identifying key factors for their development and sustainability.
  
 Theoretical Framework: The study is based on the theoretical foundations of the Canvas Model, which includes nine key elements crucial for business success. Recent literature highlights the need for tailored business strategies in artisan sectors, recognizing the unique challenges and opportunities they present.
  
 Design/Methodology/Approach: A cross-sectional and correlational quantitative research design is adopted. Surveys are conducted with 401 potential customers of "Tenango" handicrafts, followed by a confirmatory factor analysis to evaluate the nine key elements of the Canvas Model.
  
 Findings: The findings underscore the importance of 'sales', 'distribution channels', and 'innovation' in the Canvas Model within the artisan sector, while 'key partners' emerge as less significant. These findings suggest the need to adapt the Canvas Model to the artisanal context, focusing on effective sales and distribution strategies and strengthening the unique value proposition of the crafts.
  
 Research, Practical & Social Implications: This pioneering study provides a solid foundation for future research in the artisan sector and offers valuable insights for the development of business strategies. The findings have significant implications not only for the artisans of Tenango de Doria but also for other artisan contexts, potentially guiding the development and sustainability of micro-enterprises in various cultures and regions.
  
 Originality/Value: The study marks a novel approach by applying a quantitative analysis to assess the Canvas Model in the artisan sector, highlighting the complexities of formulating a successful business model in this field and contributing valuable perceptions for its development and sustainability.

STRATEGI PENGEMBANGAN USAHATANI JAGUNG MANIS DI KECAMATAN PURWOHARJO KABUPATEN BANYUWANGI

Sweet corn (Zea mays saccharata Sturt) is a food crop that is in demand by the public because it has a sweeter taste than ordinary corn, has high economic value and has a faster harvest time. In this case, the objectives of this research are (1) farming business development strategies in Purwoharjo District. This research uses descriptive and quantitative methods. The research sample consisted of 40 farmers. Data were analyzed using (1) SWOT analysis. The research results show that  (1) the strategy for developing sweet corn farming is Strengths - Opportunity (S-O) including (1) optimizing the existing workforce to improve sweet corn farming (2) With facilities and Infrastructure that is not yet supported should be further improved to make things easier for farmers

Strategi Pengembangan Usaha Pisang Cavendish Pada UD Istana Banana di Desa Pilanggede Kecamatan Balen Kabupaten Bojonegoro

Demand for banana commodities in Indonesia is relatively high, especially as an ingredient for food diversification. Judging from per capita consumption, bananas are consumed the most, with an average consumption of 24.71 grams/capita/day. Besides high domestic demand, bananas have high potential and competitiveness in the international market. The value of banana exports in Indonesia has increased by 42.81% from 2021. Throughout 2022, Indonesia has exported 22,112.98 tonnes of bananas to several countries, such as Malaysia, Singapore, and China. However, requests from these countries have not been met by Indonesia (Coordinating Ministry for the Economy of the Republic of Indonesia, 2020). Demand for exports of horticultural commodities, especially bananas, is relatively high but cannot yet be met. This means that the amount of banana production available is still insufficient to meet the community's needs and export of banana commodities. This research aims to determine internal and external factors, appropriate business development strategies, and priority strategies to be implemented at UD Istana Banana. The study was conducted at UD Istana Banana in Bojonegoro Regency in December 2023. Based on the results of the data analysis, the IFE Matrix (Internal Factor Evaluation) got a total score of 3.25, and the EFE Matrix (External Factor Evaluation) got a total score of 2.85. So, in the Internal External (IE) matrix, the company's position is in quadrant IV, which means the company's position is in growth and development. Furthermore, in the SWOT analysis, ten alternative strategies were obtained, and based on the QSPM analysis, it showed that the alternative strategy to develop the business by expanding partnerships and establishing good relationships with work partners and consumers received the highest score with a value of 5.89 which was the priority strategy at UD Istana Banana.

Achieving sustainable development with sustainable packaging: A natural‐resource‐based view perspective

AbstractSustainable packaging is a pivotal aspect of sustainable development, involving multi‐faceted issues such as stakeholder management and environmental policy compliance. Despite the efforts to find packaging solutions, the extant literature is largely fragmented, featuring a high level of heterogeneity among studies that spread across different disciplines, with the majority examining important packaging issues in isolation. A study that systematically consolidates findings of different important areas of sustainable packaging implementation is lacking. This challenges companies' adoption of research findings in business strategy development. Thus, this paper conducts a systematic literature review combining keyword co‐occurrence analysis, thematic analysis and qualitative content analysis to uncover major research domains, consolidate important findings and reveal unsolved research gaps, which are crucial to advancing sustainable packaging management. The findings reveal four major research domains: (1) sustainable packaging materials and properties, (2) management practices of sustainable packaging, (3) consumer behaviours towards sustainable packaging and (4) packaging waste management. Drawing on the natural‐resource‐based view (NRBV) theory and the review findings, this study proposes four future research directions: (1) identifying ways to enhance the commercialisation of sustainable packaging technological innovations, (2) uncovering reasons for insufficient social aspect investigation in sustainable packaging research, (3) exploring strategies to enhance stakeholder integration in sustainable packaging management and (4) examining contingency factors of packaging waste management effectiveness. The research agenda is important to provide practical and managerial insights for business strategy development in sustainable packaging to achieve pollution prevention, product stewardship and sustainable development capabilities to gain future growth and competitive advantage.